Partnered with Spike Lee's 40 Acres brand and Jordan Brand to celebrate the 35th Anniversary of the film Do The Right Thing. We created a modern version of Sal's Famous Pizzeria for a single day pop-up with merch store, custom screen printing and heat press, a photo gallery of film stills and iconic Spike Lee Jordan ads, photo booth and, of course, free pizza. Designed at Kindred with Art Direction by Bex Karnofski.